Every automation opportunity in your business. Found, costed, and ranked. In 14 days.
The Frontier Diagnostic. A ranked map of what to automate, what it costs to fix, and what each item pays back. Specific dollars on every line.
The gap between what AI could do for your business and what it's actually doing is the most expensive thing you're not measuring.
You built this business over decades. The processes work. That's the problem.
They work well enough that nobody's looked at them since 2015.
Meanwhile your team re-keys the same data into three systems. Chases the same approvals. Writes the same emails. Every week. Every one of them on a salary.
Someone on your team has a ChatGPT subscription. That's not automation. That's a faster way to write emails nobody should be writing at all.
You don't need more AI tools. You need to know which 20 hours a week shouldn't exist.
You're not buying advice. You're buying a map.
Fourteen days inside your operations. Every workflow mapped, every automation opportunity scored, every line item carrying three numbers. What it costs you now. What it costs to fix. How long until it pays for itself. Every task classified: automate fully, assist the human, or leave alone.
| # | Opportunity | Costs Now | Cost to Fix | Payback | Verdict |
|---|---|---|---|---|---|
| 1 | AR remittance matching, done manually every morning | $68K/yr | $14K | 11 weeks | AUTOMATE |
| 2 | Customer enquiry first-contact triage, email and phone | $54K/yr | $12K | 12 weeks | AUTOMATE |
| 3 | Quote follow-up. No system. Reps chase from memory | $47K/yr | $9K | 10 weeks | AUTOMATE |
| 4 | Job data re-keyed between production system and Xero | $31K/yr | $8K | 13 weeks | AUTOMATE |
| 5 | Monthly board pack assembled by hand from six sources | $22K/yr | $7K | 17 weeks | ASSIST |
| + 9 more line items. Total addressable: $222K/yr. | |||||
AR remittance matching, done manually every morning
Customer enquiry first-contact triage, email and phone
Quote follow-up. No system. Reps chase from memory
Job data re-keyed between production system and Xero
Monthly board pack assembled by hand from six sources
The map is yours. Build with us, build with someone else, or build nothing. The numbers don't expire.
Who you're dealing with.

I'm Matthew Keats.
I shipped my first marketing system before Google existed. Since then: ten countries, Fortune 500s, gaming companies, political campaigns, and one business of my own that I built and sold.
Thirty years buys you something money can't. I've watched every technology wave since dial-up promise to change everything. The winners were never the ones who bought the technology first. They were the ones who redesigned around it first.
AI is the sixth wave. The rules haven't changed.
Everything I know comes from shipping systems that had to work. No letters after my name. The work is the credential.
This year my agent architecture won Best Technical Execution and Agent Architecture at the Google Cloud Gemini Live Agent Challenge. 11,878 entries. Judged by Google's engineers.
When you book the Diagnostic, you get me. No junior team. No account manager. The person who maps your business is the person who answers when it breaks.
The big end of town is already doing this.
— of routine tasks in the average Australian business can be automated with tools that exist today
— current adoption across Australian businesses
From Google Cloud's published enterprise case library. Micro-level problems, measured results.
Reclaimed over 100,000 hours of staff time with AI assistants across the business.
Cut failed product searches from 5% to almost zero. Revenue up 2.6%.
Infrastructure incident response down from hours to 15 minutes.
Shopping assistant reads handwritten lists and connects customers to tradies.
80% of email order decisions automated. Customer response time from 42 hours to near real-time.
Quote generation cut from 120 minutes to 15.
Enterprise budgets and twelve-month programmes built those results. The same capability now fits a $6K diagnostic and a 14-day build. That gap between 88 and 12 is margin, and it goes to whoever in your industry moves first.
If McKinsey is a relationship, Keatsian is a result.
Where the numbers come from.
Every task in your business gets scored across six dimensions: Repetitive, Digital, Data access, Rule-based, Verifiable, and Coordination load.
Salaries aren't guesses. They're benchmarked against Australian Bureau of Statistics ANZSCO data for your actual roles in your actual state.
Build costs come from systems we've already shipped, not estimates pulled from the air.
Three stages. Each one earns the next.
THE MAP
Frontier Diagnostic. 14 days embedded in your operations. Ranked map, ROI on every item, every task classified automate or assist. Covered by the $100K guarantee.
THE BUILD
Ops Engine Sprint. 14 days to map it, 14 days to build it. Systems architected to last three years. Speed is the proof the architecture is right.
THE COMPOUND
Managed Ops Engine. Monthly health reports. Governance updates. Quarterly review to update the map.
Every engagement is fixed price. No hourly billing. You can stop after any stage. The map is yours either way.
What happens when you book.
Thirty minutes on Google Meet. Here's the agenda, so there's no mystery.
I'll ask how the business runs. Where the hours go. What you've already tried.
You'll ask whatever you want about how this works.
I'll tell you, on the call, whether the Diagnostic makes sense for you. If it doesn't, I'll say so and point you somewhere useful.
You leave with at least one automation opportunity named. Whether or not we ever speak again.
No deck. No follow-up sequence. No obligation.
Straight answers.
Fourteen days inside your business. We map workflows, score every opportunity, calculate ROI on each, and hand you a ranked action plan. Built for owners and MDs of $5M to $100M businesses who know something needs to change and want the where and the how much.
The Diagnostic runs $6K to $10K depending on scope. Builds run $10K to $35K. Ongoing management $2K to $5K a month. All fixed price. If a number changes, it changes before you sign, not after.
Because in a business your size the waste is structural, not personal. Re-keyed data, manual handoffs, chase-up loops. Across 20-plus staff it compounds. If we genuinely can't find $100K in addressable opportunity, the Diagnostic is refunded in full and you keep the map. Your cost is a fortnight of light access.
It's the most common situation we see. The Diagnostic maps what your team is using, where the risks sit, and which tools are worth keeping.
We don't write strategy decks. We diagnose in 14 days, build in 14 days, and deploy working systems. Fixed scope, fixed price, money-back guarantee.
It's the point. This is built for businesses that run on Excel, email, and someone named Karen who knows where everything is. The map is written in hours and dollars, not jargon.
Australian servers, Google Cloud Sydney. Your data is never used to train AI models. Full policy linked below.